This article provides a research program for the field of business models. It focusses specifically on 4th stage research, which is concerned with the performative notions of business models to which six conceptual avenues for further research are depicted.
Depicting A Performative Research Agenda: The 4th Stage Of Business Model Research
Lorenzo Simoni;
2018-01-01
Abstract
This article provides a research program for the field of business models. It focusses specifically on 4th stage research, which is concerned with the performative notions of business models to which six conceptual avenues for further research are depicted.
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