Archetips, Symbols, Memory. Which Tectonic in Digital Culture?

The international conference held in Chania posed crucial questions regarding technology-driven architecture, that is not possibile to ignore. Can human sciences still play an impirtant role in a digital era? Can digital culture influence and even modify human perceptions and behaviours? Is it rising, or not, a new concept of humanity, influenced by digital tools, characterized by needs, ways of life and perceptions different from the recent past? And, lastly, how and how much digital tools should keep into consideration human sciences? If, as someone said during the conference, the main question for architecture and building construction in XX Century was: “How will we do it?”, XXI Century has to face another question: “For whom will we do it?”. I would like to add; “Why will we do it (this in that way)?” This is the red line along which the presentation, and the following paper, have been structured. According to the question “Why?”, concerning motivations, meanings and sense of our way ofthinking and doing, the paper is focused on relations between digital instruments and cognitive approach (that should be finalized to a «creative knowledge», according to Howard Gardner, specifically oriented on teaching experience. In spite of some experts who, during the conference, shown us that computer has now a form of intentionality, the premise that support my work is still the supremacy of human mind, at least in the process of creative and artistic activit.