The development of simulation models in order to improve retail business understanding is a very challenging research line; the authors propose in this paper a methodological approach devoted to create models able to justify very different behaviors within the retail framework in different market scenarios (i.e. USA vs. Italy).
Development of a model for evaluating comparative evolution of logistics in retail
BRUZZONE, AGOSTINO;GENCO P.;BOCCA, ENRICO;PENCO, LARA
2005-01-01
Abstract
The development of simulation models in order to improve retail business understanding is a very challenging research line; the authors propose in this paper a methodological approach devoted to create models able to justify very different behaviors within the retail framework in different market scenarios (i.e. USA vs. Italy).
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