The purpose of this poster is twofold. First, the study analyses TED Talks richness as a case study and considers its features as a brand new genre and a potential emerging field of enquiry for web-mediated knowledge dissemination, corpora linguistics, and translation studies. Second, to better frame the re-contextualization and re-conceptualization process expert discourse and knowledge dissemination are experiencing, two brief introductory parts will consider the relationship between translation and subtitling through crowdsourcing relative to TED Talks.
Online edutainment videos. Recontextualizing and reconceptualizing expert discourse in a participatory web-culture. TED Talks – a case study
Laura Santini
2013-01-01
Abstract
The purpose of this poster is twofold. First, the study analyses TED Talks richness as a case study and considers its features as a brand new genre and a potential emerging field of enquiry for web-mediated knowledge dissemination, corpora linguistics, and translation studies. Second, to better frame the re-contextualization and re-conceptualization process expert discourse and knowledge dissemination are experiencing, two brief introductory parts will consider the relationship between translation and subtitling through crowdsourcing relative to TED Talks.
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